Engineering-Led Growth
Most agencies can’t tell an excavator from a wheel loader.
I can — and I’ll help you sell.
I help suppliers, contractors, dealers, and construction tech teams translate complex engineering value into buyer-ready messaging, predictable demand, and stronger win rates. I’m also one of the most recognized construction voices on LinkedIn— 145k+ followers and 35M+ views.
Favikon Creators Ranking
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How can i help
Heavy Industry Consulting
Sales + marketing strategy built for technical buyers in construction, civil, and mining.
- Positioning, offer, and messaging buyers actually understand
- Pipeline plan (LinkedIn + outreach + partners, where relevant)
- Proposals, objections, and sales enablement for technical teams
LinkedIn Strategy & Content (B2B)
Turn technical expertise into demand — not just impressions.
- Turn technical expertise into demand — not just impressions.
- Narrative + positioning that attracts the right buyers
- Conversion paths that lead to meetings (not “likes”)
Start-up / Go-to-Market Advisory
A focused GTM plan for heavy-engineering startups (civil, construction, mining).
- Ideal customer + wedge offer
- Pricing/packaging and first pipeline plan
- Market entry: Europe, North America, LATAM
Market Entry & Export Advisory
Practical analysis + execution plan to enter new regions without wasting quarters.
- Target market shortlist + positioning by region
- Channel strategy (direct, distributors, partners)
- Outreach + networking plan to open the first doors
Equipment Sales Support (Used & New)
Help selling used construction equipment and brokering specific equipment deals (incl. vibro hammers).
- Listing/positioning, buyer outreach, and deal coordination
- Technical-to-commercial translation for negotiations
- Introductions to the right buyers where relevant
LinkedIn Partnerships (Sponsored Content)
Credible sponsored content for companies that want trust, not generic ads.
- Construction tech / software
- Equipment and civil engineering products
- Mining suppliers and education platforms
Need introductions and networking?
Tell me what you sell and where you want to grow — I’ll advise the fastest path and, when relevant, connect you with the right people.
Who I work with
Teams selling technical products and services into construction, civil engineering, and heavy industry.
See how we can work together
Civil Engineering Suppliers (solution providers eg. geosynthetics, sheet piling)
Contractors & Specialty Contractors (civil, foundation, marine)
Equipment Dealers & OEMs
Construction Tech & Software & Startups
Mining Suppliers & Services
Education & Training Platforms
If your buyers are technical — and your value is hard to explain — I’ll help you translate it into pipeline.
What’s killing your pipeline
If you’re selling technical products or services, “good engineering” isn’t enough. These are the patterns I see most often — and fix fast.
You’re getting compared on price
Buyers don’t understand your real differentiators, so you get commoditized.
Your offer sounds like everyone else’s
“We do quality work” isn’t positioning — it’s background noise.
You have attention, but not meetings
Content or visibility exists, but there’s no conversion path to a call.
Sales conversations stall after the first call
The value isn’t translated into business outcomes (risk, schedule, cost, downtime).
Pipeline is inconsistent (referrals + luck)
There’s no repeatable system for outreach, follow-up, and partner channels.
Proposals don’t win (or you get ghosted)
The proposal sells features and scope, not decision criteria and risk reduction.
International expansion feels slow and expensive
No clear market wedge, channel plan, or local credibility sequence.
Marketing and sales are disconnected
Leads aren’t qualified, handoffs are messy, and the team loses momentum.
If you recognized yourself in 2–3 of these, you don’t need more “marketing.” You need clarity, a plan, and execution that fits heavy industry.
What clients say
I collect references directly from clients and partners (often on LinkedIn). Here are a few recent notes — and you can browse the full list anytime.
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100% Recommended. David is an exceptionally experienced professional who combines deep, top-tier industry expertise in the construction sector with outstanding soft skills. David's ability to bridge technical knowledge with strategic insight sets him apart - he understands the complexities of the built-environment domain and can translate that into meaningful collaboration with teams across tech and business functions. He works seamlessly with both traditional construction clients and innovative tech companies, building trust and driving results through clear communication, empathy, and a solution-oriented mindset. His blend of domain mastery, professional curiosity, and strong interpersonal skills makes him a valuable partner in any cross-disciplinary initiative. I particularly recommend David for projects and collaborations that require deep industry knowledge combined with the ability to work effectively with diverse, technology-driven teams, including startups.
David supported and helped us more visibility in the North American market. He was always hands on, a great and honest communicator without sugar coating any facts.
I had the pleasure of working with David in the context of our Brextor system – an innovative solution in the field of pile head processing. David is not only highly professional and reliable, but also incredibly impactful in how he communicates complex engineering topics in an engaging, accessible way. His work reached a wide audience and generated strong interest, and his messaging was spot-on – highlighting the real-world benefits of the system with clarity and credibility. David understands the construction industry, knows how to connect with the right audience, and delivers results.
Why Geo Civil Consulting
You don’t need generic “growth hacks.” You need someone who understands heavy industry, speaks both engineering and business, and builds a plan you can actually execute.
Heavy-industry native (not “agency generic”)
I’ve worked across the real-world spectrum of heavy engineering — from field reality to commercial decision-making. That means faster diagnosis, fewer assumptions, and advice that fits how your projects actually run.
The technical → business bridge
I translate complex engineering value into buyer-ready messaging tied to outcomes: risk, schedule certainty, cost, downtime, and safety. Buyers don’t buy “features” — they buy clarity and confidence.
Practical, direct, and specific
No fluff. No vague frameworks. You’ll get clear priorities, concrete talking points, and next actions you can implement immediately.
International go-to-market experience
Entering new markets is not just “more outreach.” I help you choose the right wedge, channel approach (direct/distributors/partners), and credibility sequence for Europe, North America, and LATAM.
Credibility + reach in the industry
I’m a recognized voice in construction on LinkedIn, and
I publish and speak to educate the market. If trust and education matter in your category, that’s an advantage you can leverage.
Modern workflows (AI where it actually helps)
I use AI to speed up research, messaging iterations, and content production — without turning your brand into generic “robot output.”
Most agencies can’t tell an excavator from a wheel loader. I can — and I build commercial strategy that respects the reality of your industry.
Not sure? Send a message
Geo Civil Consulting
Sales & marketing strategy for construction, civil engineering, and heavy industry — built by an engineer.
+1 849 395 5773
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